Created a 30-second ad with only 3 short weeks to ideate, prep, film, and edit.

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Faced with a tight deadline, the goal was to produce a compelling ad that resonated with the target audience and addressed market pain points effectively. The challenge was not only to deliver on time but also to ensure the ad stood out and captured attention.

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To tackle this project, I lead multiple workshops to brainstorm ideas and concepts. These sessions were crucial in uncovering pain points in the market and shaping the direction of the ad. Collaborating closely with the Director of Photography, I wrote the initial script, ensuring it aligned with our strategic goals.

 

As the main point of contact throughout the project, I coordinated between the client and our team, ensuring seamless communication and alignment on the vision. On shoot day, I was on set as the creative director, overseeing the filming process and making real-time adjustments to capture the perfect shots.

 

Following the shoot, I managed the review process, ensuring all feedback was incorporated and the final product met our high standards. I also oversaw the correct handoff of the cutdowns, providing the client with versatile assets for various platforms.

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Despite the tight deadline, we delivered a polished, impactful ad that not only met the client's expectations but also engaged their audience effectively. This project showcased our ability to deliver high-quality creative work under pressure, reinforcing Agent Design House's brand presence in the market.